Tony Pulis watched his West Brom side score seven goals against Gateshead in their FA Cup third round win at The Hawthorns and then said he needs to get active in the transfer market to turn the club’s fortunes around.

The Baggies are 17th in the Premier League ahead of Pulis’ first league game against Hull next weekend but the new boss is determined to get straight to work on bringing in new faces.

“We’ve got a difficult job on our hands – there are lots of clubs down there who are fighting for survival and we’re one of them,” Pulis said.

“The window’s important – it’s going to be a big window for us. We certainly need to strengthen the team and strengthen the squad and that’s what I’ll be looking for.”

Pulis was named Premier League Manager of the Year last season after steering Crystal Palace away from relegation and he insists that striker Saido Berahino is important to his plans at The Hawthorns.

The 21-year-old scored four times against Gateshead but with recent reports linking him with a move away from Albion, speculation was again rife when he failed to celebrate any of his strikes against the non-league outfit.

Pulis is looking forward to working with Berahino and says he appears content.

“I haven’t trained with him, I haven’t worked with him, so I’ve got that to come, but he looks a very talented boy,” Pulis said.

“I hope he keeps reading the (rumours) if he’s going to score four every week. You should go and see him in the dressing room – he’s more happy in there.”

West Brom are 2.04 to give Pulis victory in his opening league game in charge with Hull 3.63 and the draw 2.69.